The Savvy Entrepreneur: Seed Funding & Rock River Capital

Rock River Capital is an early stage venture firm looking to invest in companies — particularly those based in the Midwest and Wisconsin — that are industry disruptors with a viable product and sales.

Co-founders and partners Andy Walker and Chris Eckstrom share the story of how they came together to create the fund.  They share some of the challenges of raising money for a new fund.

Rock River Capital has also formally reviewed more than 800 companies as potential investments.  So they know what they're talking about when they share tips about what works and what doesn't when it comes to pitching for funding.

They share very candid advice for startups seeking funding, especially seed funding.  It's a great listen, and one that every startup looking for seed money should listen to!

Click on the arrow to the left to listen!