Laura Gallagher, the founder & CEO of The Creative Company, talks with The Savvy Entrepreneur about some of the many challenges women entrepreneurs face.
Laura started The Creative Company, a full-service marketing firm, during her senior year in college. That was in 1989, the year after Wisconsin finally allowed women business owners to sign for a business loan in their own name.
Laura says there were so much she had to learn the hard way. But she realized just how much she still didn’t know, after attending Goldman Sachs-sponosored programs at Colombia University and Babson College. She saw the huge gap between what was readily available to women business owners and what they needed to know.
That led her to sponsor and organize the first two Wisconsin Women’s Entrepreneurship Day. Although well-attended and well-received, she took away some painful learnings from these events as well.
In the end, I sensed that Laura doesn’t feel these big 1-day splashy conferences are really the solution. She offers a number of thoughtful suggestions — listen in as she shares the learnings from her journey, and her thoughts on how women entrepreneurs can truly support each other (Hint: break down barriers and just say “No” to silos!)
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