The Savvy Entrepreneur: Luft Balloon

It's clear that Elaine Frei, Founder & President of Luft Balloon, delights in the sheer joy of sharing colorful balloon bursts and balloon art.

She creates balloon art for her customers, but also loves giving back to her Chicago community.  The company frequently “balloon bombs” first responders, front-line workers, and small businesses that have gone above and beyond, just because they want to spread that joy.

Luft Balloon prides itself on the enormous range of colors of its balloons.  Elaine likens most balloon colors to the old, original Crayon box.  She “double stuffs” her balloons, and uses high-quality latex and messaging on the balloons.  She also adds her flair for color and design by creating jaw-dropping art with her balloons.

Here are just a few examples, but check out her website for a few of her amazing creations: 

Elaine shares with The Savvy Entrepreneur her interesting journey from landscape architect to CEO of a fast-growing startup focused on balloons.  And she candidly shares some of the challenges of growing so fast.

It's a delightful listen, and will leave you smiling and wanting to balloon bomb someone tomorrow!  Click on the arrow to listen, or go here to read a transcript of the interview.