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Onboarding: The Foundation for Getting and Keeping Your Distributors/Channel Partners Focused on Your Offerings

You can choose the right partner, but still get poor results if you don't get the onboarding process right.  Watch our on-demand webinar to learn about best practices for partner onboarding:  “Onboarding:  The Foundation for Getting and Keeping Your Distributors/Partners Focused on Your Offerings.”

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Webinar: How to Craft an Irresistible Partner Value Proposition

Access This Free On-Demand Webinar Now!

Your distributors & other indirect sales partners are not your end-customers.

So your partner value proposition needs to be different from your customer value proposition — different, but just as important.

Listen in to the archived version of our free webinar, “How to Craft an Irresistible Partner Value Proposition,” and hear Globalocity principals Mike Hunter and Doris Nagel discuss how to consistently attract better distributors and other partners, and keep you “top of mind” with them by crafting a persuasive, consistent partner value proposition.

No-Fail Process for Consistently Recruiting Great Partners

Access This Free On-Demand Webinar Now!

Listen in to the archived version of our free webinar, “No-Fail Process for Recruiting Great Distributors/Channel Partners.”

Listen in as Globalocity principals Mike Hunter and Doris Nagel discuss how to consistently avoid under-performing distributors through a 10-step no-fail process for recruiting better distributors and other channel partners, every time.

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Distributor Financial Considerations

We were delighted to have Alejandro Infante as our recent podcast guest on Globalocity Radio, joining us from Miami. 

Alejandro brings a unique perspective on distributors, particularly international ones. He worked for many years as a corporate channel manager.  His roles included VP of International at Hill-Rom, and head of international operations at Hospira.

He's now working on the distributor side, assembling a multi-country network of Latin American distributors.

We spoke to Alejandro recently about some key distributor financial aspects to consider.

Some of the things you’ll learn from today's podcast:

Some of the many ways distributors take on costs that suppliers may under-appreciate
Why having distributors that are TOO focused on your products may be worse than having them under-focused
How corruption happens with distributors, particularly in foreign markets
How to spot corruption, and ways to prevent it
And much, much more!

Click on the embedded player to listen.

Thanks for listening, and thanks to Alejandro for being our guest.

We hope you enjoyed this podcast, and found it useful and interesting.

You can be sure not to miss our next podcast by subscribing to our regular podcasts via iTunes

Improving Cross-Border Alliances

Our podcat guest today on Globalocity Radio is Gene Detroyer, joining us from New York. Gene is a recognized thought leader in cross-border alliances and international expansion.

After 17 years of marketing and management in consumer products for global companies, including Mobil and the Van Leer Group, Gene launched several entrepreneurial ventures.  He later sold the companies he created.  For the past 8 years, he's taught entrepreneurship and strategy to international students at the New York campus of the European School of Economics, and at the Paris campus of the Weller International Business School.

In addition to teaching, Gene now also advises foreign companies to help them bring their products to the U.S.   He is also Executive Director of the G2Experience, focused on innovative cultural training and immersion.

In today's podcast, we talk about some of the ways cross-border alliances and other deals frequently fail to live up to expectations, and some things companies can do to improve their odds of success.

Some of the things you’ll learn from today's podcast:

Why the world is inevitably becoming less U.S.-centric
Why cross-cultural sensitivity is becoming ever more important
How assuming things “there” will be like “here” is a recipe for disaster
Why understanding culture is not about reading up on business etiquette
And much, much more!

Click on the embedded player to listen, or click here for a transcription.

Thanks for listening, and thanks to Gene for being our guest.

Click here to subscribe to our regular podcasts