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Dr. Laura Gallaher's fascination with changing company culture began with her work at NASA.  After the tragic explosion of the Space Shuttle Columbia during re-entry, she joined a team there to change the culture to encourage more open dialogue about issues.  An expert in industrial organization, she joined The Savvy Entrepreneur to talk about changing company culture. 

The CEO & Co-Founder of Gallaher Edge explains why culture is everything to a business.  She shares why some organizations can't really see their culture, and why it takes a lot of careful work to change and maintain the culture you want.  She has a number of tips for companies and culture, whether trying to establish the right culture, changing the culture, or maintaining the great culture you have.

She shares with The Savvy Entrepreneur show why it's so essential to have difficult conversations to create a healthy business culture, even though most of us don't know how to have them. She then shares tips on how to approach these conversations.

Click on the arrow to the left to listen — you'll be glad you did, because some of the tips will help in your personal life as well! Or, you can read a transcript of the show here.

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Chris Banakis is a frequent speaker and presenter how to create a winning pitch deck.  He's the founder of Acuity Advisory Partners and a SCORE workshop presenter on the topic. 

He joins The Savvy Entrepreneur to walk listeners through the elements of putting together a great pitch deck.  A persuasive pitch deck helps persuading investors.  It also is useful to pitch to customers, potential employees, and partners.

Click on the arrow to take a listen — it's chockful of great, actionable advice!

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Three Dog Logistics was originally named Direct Mail Logistics and was a very small player in a very large logistics industry. Founder John Kennedy shares the story of how he partnered with marketing goddess Pat Veverica and her company, What's Your Plan, to completely transform the company.

They worked together, creating a new brand for the company that played on John's fondness for dogs. They used playful and creative marketing on budget.  And together, they turned the company from $500K in revenue and 10 customers to a game- changer in a very mature industry.  And in the process, landed Three Dog Logistics on the Inc500 five times.  As they share the story, there are lots of learnings for other entrepreneurs. It's a fun story, and a great listen!

Click on the arrow  to the left to listen! Or if you prefer, read a transcript of the show & interview.

 

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Steven Clayton, Founder & CEO of NetBlaze, has been in and around digital marketing for many years. He's seen small businesses waste a lot of time and money on digital marketing that doesn't produce.

 

He joins The Savvy Entrepreneur Show to share his 80/20 rules of digital marketing.  He has lots of practical tips to help small businesses maximize the impact of their digital footprint, cost-effectively.

Click on the arrow to listen. It's chockful of free, practical advice!

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Accelerators have been successful in helping many startups. Finding the right one can mean the difference between success and failure. And accelerators vary in terms of industries served, and the type and quality of support provided.

Gener8tor, an accelerator based in Madison, Wisconsin (which has since expanded to several other mid-market cities) has been named one of the top 10 accelerators in the country.  That's no small feat.  Gener8tor is the only accelerator receiving that accolade that's based in the U.S., and only one based in a mid-market city, so you know they're doing some things right!

Troy Vosseller is the Co-Founder of Gener8tor, as well as the founder of Sconnie Nation and Sconnie Beer.  He joins The Savvy Entrepreneur Show to talk about how and why Gener8tor was founded, and some of its many innovative programs. He also shares advice on how to find the right accelerator for your business, as well as how to get accepted into that accelerator.

Click on the arrow to the left to listen to Gener8tor's story and learn more what's it's like to be part of an accelerator.

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